Do More with Less: Put Marketing Operations to Work in your Department
- Gaining the Commitment
- Improving Marketing Processes
- Selecting & Implementing Enabling Technologies
- Helping Marketing Staff Adapt to Change
- Promoting Continuous Improvement
Mayer Becker is a senior member of the MarketSphere Enterprise Marketing Management Practice and has over 25 years of experience in sales and marketing management. As a recognized industry thought leader in the fields of marketing operations and automation, Mayer helps clients achieve greater value from their marketing investments through operational excellence. Mayer is a member of the Chicago Chapter of the American Marketing Association, and of the Marketing Executives Networking Group.