TalkTalk

Streamlining and personalizing customer interactions.

How TalkTalk consolidated their communication systems to enhance CX.

Consistent messaging experiences, across channels

By unifying communications with Webex, TalkTalk delivers faster, more reliable interactions and a seamless customer experience at scale.

Challenge

TalkTalk faced limited visibility across customer touchpoints, which led to inconsistent experiences and knowledge gaps for service agents.

Solution

Webex enabled TalkTalk to offer its customers a unified experience on their preferred platforms.

Results

TalkTalk achieve 30% of customer contact through digital messaging and have seen a 30-point increase in NPS compared to voice calls.

From complex to connected

Streamline customer communications with Webex.

Unifying Customer Communications

TalkTalk uses Webex to deliver consistent interactions across digital channels.

Smarter personalized conversations

TalkTalk uses Webex to initiate proactive, personalized conversations across digital channels.

Empowering agents with real-time context

Webex bridges TalkTalk’s back-end systems with frontline applications, giving agents access to customer history and conversation context.

A flexible, modular setup

Webex Connect allows TalkTalk to onboard new messaging channels and services without disruption. They are ready to scale and adjust quickly.

Optimizing customer engagement with smarter messaging

With Webex, TalkTalk delivers channel-rich communications that drive responsiveness.

With the power of Webex CPaaS, streamlining our customer interactions and consolidating multiple suppliers into one has not only yielded substantial commercial advantages but unlocked the launch of enriched communication services

Bhavesh Panchal, Head of Channels & Digital Adoption, TalkTalk

Our communications are now personalized...which has led to a remarkable 30-point increase in NPS compared to traditional voice-based contacts.

Bhavesh Panchal, Head of Channels & Digital Adoption, TalkTalk

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