Webinars Playbook

An introduction to hosting a successful event with Webex Webinars.

Virtual events have become an integral part of a broader event strategy, whether that’s internal trainings, global townhalls, or customer-facing webinars.

But gone are the days when a one-directional communication platform will suffice. Today, audiences have come to expect more interactivity and engagement—even in large-scale events.

The Webex Webinars Playbook is designed to give you the tools you need to plan a next-generation virtual event for any size audience.

You’ll learn how to:

• Create interactivity that increases audience engagement.
• Prepare and orchestrate the live event.
• Ensure your brand remains front and center.
• Track and measure your success.